PH3 Craft Brewery Tour Begins at Ten10 Brewing Company
Craft is Growing
Craft breweries in Florida are on the up and up, as mentioned in a recent article published by the Orlando Business Journal. At last count, a whopping 212 breweries have opened their doors in the Sunshine State.
Our PH3 team decided it’s time we get to know our Orlando craft brewery neighbors a bit more, so we have embarked on an ambitious and worthy goal to visit one local brewery a month. Naturally, we began with a brewery just down the road from us: Ten10 Brewing Company in the heart of Orlando’s Mills 50 District. Established by owners Patrick McPherson and Mike Wallace, Ten10 Brewing opened their doors in 2015 with a name that simply reflects their 1010 Virginia Drive address.
On a recent hot and humid Friday afternoon, we breezed into Ten10’s large, laid-back (and pleasingly cold) space and immediately noticed their 7 barrel fermenters hard at work. The 2,800 square-foot brewery includes a tasting room with more than a dozen tables and a wraparound bar with a view of the brewery. The staff were friendly and quite knowledgeable about what was on tap and made helpful personal recommendations.
Of course, the most efficient (and fun) way to sample beer is by ordering a variety of them in a flight, which is exactly what we did. The selection was diverse, ranging from hoppy IPAs to creamy Stouts, Brown Ales to Black Lagers, and a snappy Cider (supplied by Quantum Leap Winery next door).
The bizarre pick of the bunch was named ‘I Know it Costs Extra’, (10 IBU, 6% ABV) a Guacamole Wit brew with lime, salt, black peppercorn, cumin, jalapeno & avocado honey, brewed in collaboration with Crooked Can Brewing Company & Wild Florida Honey. Surprisingly, it was pretty smooth going down with a slight kick-in-the-pants at the end. Our verdict? This beer is exactly how a ‘south of the border’ beer should taste...as if Corona had an older, more sophisticated brother.
The ‘East West IPA’ with Centennial, Cascade and Columbus hops (65 IBA, 7% ABV), was the classic East Coast-style IPA, which seems to be a rarity these days. With huge pine and resin notes, it also had some green tea notes from the Centennial hops with a sweet caramel finish.
‘The Black Bombers in the Night’ was also an interesting brew. You don’t see many breweries making black lagers, and this was rather mild with a pleasant roasted malt flavor. A definite winner.
Ten10 Brewing’s unique selection of freshly brewed craft beers, a casual, come-as-you-are atmosphere, artistically industrial decor, and knowledgeable yet unpretentious team made for a tasty and relaxing end to our week.
Coming up next on our Orlando craft brewery tour: Broken Cauldron Taproom & Brewery in Downtown Orlando.
PH3 Agency + Brewery is an Orlando marketing agency whose creative and digital strategies have been building our clients’ business since 2003.