2014 Windsor Charity Polo Cup
In our first brush with the "sport of kings," PH3 was privileged to work with the 2014 Windsor Charity Polo Cup to create branding and communications on par with their distinguished audience.
The biennial event was held on Saturday, February 15, 2014 at Windsor, a private sporting club community on a lush barrier island in Vero Beach, Florida. Momentum was created through print advertising, a new microsite, social media campaign and advanced SEO campaign including online PR. We also whipped up an online store to sell Polo Cup branded merchandise.
An exciting roster of international polo players competed in the charity event, which benefited the Rett Syndrome Research Trust and the Indian River Country School District's "Summer Literacy on the Lagoon," a local program developed to support student literacy. The Hon. Hilary M. Weston, Co-Founder and Creative Director of Windsor co-chaired the tournament with Salvatore Ferragamo, CEO of the renowned Italian fashion family's Il Borro Relais & Chateaux, Winery and Estate and an award-winning polo player. More than 1,000 people came out for the day.